WWE is known for it's impressively talented WWE superstars and high energy performances inside of the ring and should be just as recognized for the countless work they do to bring joy and support to organizations for families all over the world, outside of the ring. Less than two weeks before WrestleMania 35 hits the New York/New Jersey area, Titus O'Neil and WWE Women's Tag Team Champion Bayley hosted a UNICEF Kid Power Event at P.S. 23 The New Children’s School in the Bronx, N.Y. WWE has partnered with UNICEF Kid Power to bring empowering experiences to kids across the US to show every child they have the power to make a difference in the world.
UNICEF Kid Power and WWE announced a new partnership that will help give kids the power to save lives by connecting their everyday activity to real-world impact. This school year, UNICEF Kid Power and WWE will work together to reach at least 7,000 classrooms across the United States with WWE Superstars featured in a special collection of Kid Power Ups, which are short, interactive videos designed to get kids moving, playing and learning. With each Kid Power Up, students work together and improve social-emotional skills, and with every 10 Kid Power Ups, a classroom unlocks a packet of therapeutic food.
When I first learned of this program I knew it was one that we had to support and spread the word about because I'm such an advocate for our lil' monsters to get moving, especially when they've spent long hours in the classroom with minimal recess time only to want to come home and binge on their favorite YouTubers. As a kid, I think many of us recall our parents reminding us to finish our food and clean our plates because there are kids all over the world who have much less to eat. The KId Power Ups program is a great way to show kids like my own two boys that they can make a significant difference in the lives of their peers who are less fortunate.
UNICEF Kid Power is a program of UNICEF USA which helps students discover how their everyday activities – like moving and learning – can make a difference in the world. By getting active with UNICEF Kid Power, kids unlock therapeutic food that UNICEF delivers to severely malnourished children around the world. The more kids move and learn, the more lives they save. UNICEF Kid Power is free for all elementary school teachers.
“WWE is proud to partner with UNICEF and leverage our platforms to help kids combat malnutrition the world over,” said Stephanie McMahon, WWE Chief Brand Officer. “Through a series of videos with WWE Superstars, kids will be encouraged to dance and think about their personal values, goals and challenges and how they can help save other children’s lives.”
Nearly 17 million children worldwide suffer from the most life-threatening form of malnutrition, severe acute malnutrition. UNICEF treats children with severe acute malnutrition with Ready-to-Use Therapeutic Food packets. The average course of treatment for a severely malnourished child consists of 150 therapeutic food packets over the course of 30 days. To learn more about the UNICEF Kid Power and WWE partnership, visit unicefkidpower.org/wwe.
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